Comparison
AIV Index vs Otterly AI.
Otterly AI’s pricing page reads “Pick your plan. Start tracking AI search visibility today.” and pitches Lite “for solo marketers, and small teams” and Standard “for SMEs and small marketing teams”. Below is how the two actually differ — including the places Otterly AI is the better buy.
How this was sourced. Every claim about Otterly AI below comes from Otterly AI’s own live pages, read on 21 September 2026 — not from third-party “best tools” round-ups, because in this category almost all of those are published by a competing vendor ranking itself first. Where Otterly AI does not publish something, it says not published rather than being guessed at.
Sources: Otterly AI pricing page
We build a competing product. That is exactly why the sourcing and the dates are on the page.
| Dimension | AIV Index | Otterly AI |
|---|---|---|
| Pricing | R650 / R1,500 / R3,500 per month (ZAR, published) | Lite $29/mo (15 prompts) · Standard $189/mo (100 prompts) · Premium $489/mo (400 prompts) · Enterprise from $1,000/mo · +100 prompts $99/mo · Gemini or Google AI Mode add-on $9 / $59 / $149 per month by tier · Claude add-on $29 / $109 / $439 per month by tierPublished, in USD, monthly; annual billing is 15% off. Unlimited team members and daily tracking on every tier. |
| Engines | ChatGPT, Claude, Perplexity, Gemini | ChatGPT, Google AI Overviews, Perplexity, Microsoft CopilotThe four engines included on every tier. Claude, Google AI Mode and Gemini are paid add-ons at the prices above, so matching our four-engine panel on Lite is $29 + $29 (Claude) + $9 (Gemini) = $67/mo. Read 21 September 2026. |
| Sampling | Every prompt sampled 3× per engine per cycle, with live web search | Not publishedNot stated in a directly comparable form on their pricing page. |
- Pricing
AIV Index
R650 / R1,500 / R3,500 per month (ZAR, published)
Otterly AI
Lite $29/mo (15 prompts) · Standard $189/mo (100 prompts) · Premium $489/mo (400 prompts) · Enterprise from $1,000/mo · +100 prompts $99/mo · Gemini or Google AI Mode add-on $9 / $59 / $149 per month by tier · Claude add-on $29 / $109 / $439 per month by tier
Published, in USD, monthly; annual billing is 15% off. Unlimited team members and daily tracking on every tier.
- Engines
AIV Index
ChatGPT, Claude, Perplexity, Gemini
Otterly AI
ChatGPT, Google AI Overviews, Perplexity, Microsoft Copilot
The four engines included on every tier. Claude, Google AI Mode and Gemini are paid add-ons at the prices above, so matching our four-engine panel on Lite is $29 + $29 (Claude) + $9 (Gemini) = $67/mo. Read 21 September 2026.
- Sampling
AIV Index
Every prompt sampled 3× per engine per cycle, with live web search
Otterly AI
Not published
Not stated in a directly comparable form on their pricing page.
Where Otterly AI is the better choice
- The cheapest entry point in this comparison — $29/mo for 15 prompts, and a free trial.
- Google AI Overviews included on every tier and AI Mode available as an add-on, surfaces we do not run.
- ChatGPT Ads tracking on every tier, and API and MCP access from Standard up.
Where AIV Index is the better choice
- Rand pricing and SA-market prompt design, against a USD tool built for a global generalist audience.
- Claude and Gemini in the panel at every price; on Otterly they are add-ons on top of the plan.
- Published methodology plus readable raw answers and sources, and the measurement sits inside a working audit practice — the crawler-reachability check and the fix work are the same engagement.
Pick Otterly AI if
You want the lowest possible monthly cost to start monitoring, you only need a handful of prompts, or you specifically need AI Overviews and AI Mode tracked.
Pick AIV Index if
You want SA-market measurement in rands with Claude and Gemini included, and you want the evidence behind the score rather than the score alone.
Before you buy either, check something free: whether the AI crawlers can reach your site at all. If they are blocked at the server, no tracker will change the answer.