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AIV Index
The AI Visibility BriefVol. 01 — Jun 2026

AIV Index · share of mention, tracked monthly

AI is the newshortlist.Watch yourself climb it.

We measure how often ChatGPT, Claude, Perplexity, and Gemini name you when buyers ask — every month, against your competitors.

A buyer asks ChatGPT

“Who are the best estate agents on Cape Town’s Atlantic Seaboard?”

Buyers are pointed to Pam Golding and Seeff — is your brand in the answer?

We check all four engines, every month

ChatGPT · Claude · Gemini · Perplexity

Your share of mention · climbing

0%12%24%36%48%JanFebMarAprMayJunYou · 39%
Pam GoldingSeeffRE/MAXYour brand

Being named is only the first rung

  • Named, or recommended? The property leader was recommended in 91% of the answers that named it. Are you chosen — or just listed?
  • Also in your answers Rivals the engines put next to you that you’re not yet tracking.
  • Cited instead of you The sources writing your competitors’ story — where you’re absent.
§01Why this matters now

Traditional SEO is half the story.

The question that decides a buyer’s next purchase is now answered by an engine that names two or three brands and moves on. Whether one of them is you is invisible from where you sit.

  • The default is AI now

    Buyers ask ChatGPT, Claude, and Perplexity directly — and the ones still typing into Google get Gemini’s answer first. AI Overviews sit on top of the results page by default.

  • No native dashboard

    You cannot rank in an AI answer the way you rank in ordinary search results — and no engine publishes a console for what it says about you, your competitor, or neither.

  • +0%swing

    Princeton research (Aggarwal et al., KDD 2024): small content changes shifted citation visibility by up to +40% for lower-ranked sites. Your AI visibility is volatile by default — and silently so.

§02The shift, in numbers

Four engines now answer the questions you used to rank for. None of them tell you when they recommend you.

Fig. 02a

0M

GPTBot requests measured in a single month, on one hosting network alone

Vercel / MERJ, Dec 2024

Fig. 02b

0%

of Googlebot's crawl volume — what AI crawlers, combined, already run at

Vercel / MERJ, Dec 2024

Fig. 02c

+0%

uplift in AI citations from small content changes

Aggarwal et al., KDD 2024

Fig. 02d

0

native dashboards from OpenAI / Anthropic / Perplexity / Google

The measurement gap

Per engine

Every engine is a different race.

You might own Claude and be invisible on ChatGPT. We break your visibility down engine by engine, so you know where to fight.

0%
ChatGPT
0%
Claude
0%
Perplexity
0%
Gemini
§03The living read

A buyer asks. The engine answers in seconds.

Here is one real answer being built end to end — then whether you were in it.

A buyer asks · ChatGPT · live web search

Which estate agency should I sell my Cape Town home with?

Answered in 6s7 sources

For selling a home in Cape Town, the agencies that keep coming up are Pam Golding, Seeff, RE/MAX, Rawson, Chas Everitt — drawn from Property24, PrivateProperty and review sites, not from the agencies’ own websites…

Share of mention · this question, 8 asks

  • Pam Golding6/8

  • Seeff5/8

  • RE/MAX4/8

  • Rawson3/8

Your brand

0/8

Your brand isn’t named once — and nothing told you. That’s the blind spot AIV closes.

See if you’re on the list

Published research

This instrument publishes the SA AI Visibility Index.

Edition 1 — July 2026 — every prompt panel and the full method published. The same measurement, run for your brand, is what you get here.

See the Index

3

industries

1 296

grounded answers

108

public prompts

§04How the read works

Three steps. Monthly cadence. No black box.

The methodology is published. Each engine’s raw responses and the sources it consulted are stored against your tenant for audit — every answer readable in full on the dashboard. You can buy a refresh between sweeps, and you can take the data to a consultant who is not us.

  1. Input · one-time setup01

    You submit prompts and competitors.

    Twenty to a hundred priority prompts your buyers actually ask (we provide an industry default set) plus three to five competitor domains. Brand entity reference (Wikidata QID) where applicable.

  2. Sweep · monthly cadence02

    We run them across the four engines.

    Every month we issue each prompt to ChatGPT, Claude, Perplexity, and Gemini — with live web search on, the way the consumer apps actually answer, not from memory. Two runs per engine smooth out the randomness; we report the aggregate, not a single answer.

  3. Output · yours to keep03

    You see who's named, who's recommended, and who the engines cite instead.

    Share-of-mention and the sources behind every answer — on every tier — including which sources get cited in your category instead of you. Pro adds conviction (does an engine recommend you, or merely name you?), auto-flags competitors surfacing in your answers you're not tracking yet, and sends drift alerts by email, Slack, or Telegram when your share moves materially or a rival overtakes you in an engine.

§06Simple, monthly

One monthly price.No contracts, no setup.

Cancel any time with one click. No VAT is charged.

Starter

R650/ month

One brand, a monthly sweep across all four engines. For founders and small SA businesses opening the door on AI visibility.

  • 1 tracked domain
  • 20 priority prompts
  • Monthly run across all 4 engines
  • 3 competitors tracked for share-of-mention
  • See who AI cites instead of you — the sources behind every answer
  • Live dashboard + monthly email digest
  • On-demand refreshes (R100 / run)
Start with Starter

Pro

Most chosen
R1,500/ month

A deeper prompt set, real-time drift alerts, narrative summaries on every run. For brands actively investing in AI search visibility.

  • Everything in Starter
  • 50 priority prompts
  • Drift alerts (email + Slack / Telegram)
  • Narrative drift summary on every run
  • Monthly PDF briefing
  • 5 competitors tracked
  • Conviction — whether each engine recommends you or just names you
  • Competitor discovery — new rivals surfacing in your answers, auto-flagged
  • On-demand refreshes (R250 / run)
Start with Pro

Scale

R3,500/ month

Multi-brand measurement for agencies and enterprise teams — 3 brands included, add more as paid add-ons.

  • Everything in Pro
  • 3 brands included — add more as paid add-ons
  • 100 priority prompts per domain
  • Content-gap report
  • Read-only data API
  • On-demand refreshes (R500 / run)
Start with Scale

Need a reading between monthly sweeps? On-demand refreshes run at R100 / R250 / R500 per run by tier. Start tracking my brand.

§07Questions, then start

Questions buyers ask before signing.

Open what matters. Anything not here: hello@autoalphaadvisory.co.za.

What does 'AI visibility' actually mean?

When a buyer asks ChatGPT, Claude, Perplexity, or Gemini a high-intent question (“best audit firm in Cape Town”, “SA fintech compliance tool”), the engine answers with a small list of recommendations. AI visibility is how often your brand appears in that list, in what position, and which sources sit behind the answer. We measure all three.

Why isn't traditional SEO enough?

Traditional SEO ranks you in Google’s ten blue links — and even those now sit below Gemini’s AI Overview on the results page. AI engines don’t serve links; they synthesise an answer that names two or three brands and moves on. You can rank #1 organically and still be invisible inside the answer above you. The Vercel/MERJ Dec 2024 study showed AI crawlers do not execute JavaScript, so a site that renders fine for Googlebot can be a blank shell to GPTBot. SEO is necessary; AI visibility is the other half.

AI answers change every time you ask. Isn't your data noisy?

Yes — raw single-shot answers are noisy. That is why every prompt is sampled several times per engine per cycle (3 by default, up to 5 for higher-priority prompts) with live web search, and we report the aggregate, not a single response. Drift alerts only fire when share-of-mention moves by a material amount month-on-month — random flicker stays below the threshold. The methodology is published in full.

Do you tell me whether AI recommends me — or just mentions me?

Both, and the gap between them is where the value is. A plain mention count can’t tell “named in passing” apart from “actively recommended” — but buyers only act on the second. On Pro and Scale we score conviction per engine: of the answers that name you, how many actually recommend you. (In our SA property Index, the category leader was recommended in 91% of the answers that named it — a level no rival reached; others were named but seldom recommended.) Pro and Scale also auto-surface competitors turning up in your answers that you don’t yet track. And on every tier you see which sources the engines cite in your category — so you know who’s being quoted instead of you.

How is this different from Otterly, Profound, Trackings.ai, Peec AI?

Three differences. (1) ZAR pricing without the international markup; Starter at R650 vs R 1.5K–6K equivalent at current FX. (2) The product is bundled with AAA’s audit engine — every paying AIV Index tenant gets a site-readiness check from the same engine: can AI crawlers actually read your pages, and do other sites cite you — supporting context, not just mention counts. (3) Local methodology grounding: prompts are tuned for SA buyer-intent language; competitor sets default to SA-region brands.

Is AIV Index live? Can I subscribe now?

Yes — AIV Index is live. Sign up directly at /sign-in; no waitlist, no invitation needed. Pricing starts at R650/month (Starter).

Can I add this to an existing AAA full-audit retainer?

Yes. Existing AAA retainer clients get the first month at the Starter tier price for any tier, on request. Email hello@autoalphaadvisory.co.za to add AIV Index to your existing engagement.

What engines are supported, and what about local AI products?

Launch coverage: ChatGPT, Claude, Perplexity, and Gemini — each queried with live web search enabled, the way the consumer apps answer. We re-evaluate quarterly and add engines that hit measurable buyer-side share — Mistral Le Chat, DeepSeek, Grok, and others are on the watch list. Local AI products (e.g. South African finance bots) are added on request for Scale tier tenants.

§07Start

Start your first read.Know if AI is naming you.

One domain. Monthly sweep across ChatGPT, Claude, Perplexity, and Gemini. The first number is the hardest — it’s where you actually stand.

The AI Visibility Brief — Vol. 01 — Jun 2026 — By Auto Alpha Advisory